Friday, April 9, 2010

Is Better Than New even Possible?


I have often seen claims of pre-owned merchandise being touted as "Better Than New". I have never given any credence to these outlandish marketing claims, in fact most of the time I would dismiss the ad outright as only a poorly conceived ploy. Well, I now have a change of head about this. I was touching up the above fixture yesterday with a dremmel and suddenly realized that it was indeed possible for a used item to actually be "Better Than New". But more importantly I also realized it was not the finished product that made it better than new, but the commitment behind it.


Listen To Your Eyes. PB

www.vintagelights.com


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